Lemlist is best for small sales teams and solo founders who want to send personalized cold email campaigns that actually get replies.
The standout feature is its ability to add custom images and videos to emails automatically, which helps your outreach stand out — but the price jumps quickly if you need LinkedIn automation or advanced features, and the learning curve can slow you down at first.
- SMB Fit 25%7.0 out of 10
The Email plan lists unlimited users and costs $55 a month billed yearly or $69 a month on monthly billing, so a small sales team can start without seat fees.



