STOA's verdictRating 6.2 out of 10
Instantly is a great fit for small businesses that rely on cold email outreach to find new customers — think agencies, consultants, and B2B service providers.
The ability to connect unlimited email accounts and warm them up automatically is a huge advantage that helps you reach more inboxes without getting flagged as spam. The main downside is that it's built specifically for cold outreach, so if that's not your main sales channel, you won't get much use out of it.
Six factors, weightedHow we rate
- SMB Fit 25%7.0 out of 10
The Growth plan costs $47 a month, or $37.60 a month on yearly billing, and includes unlimited email accounts and email warmup with 5,000 emails a month, pricing a small team can reach.
