Postman is best for small businesses that have developers building or connecting to APIs — think software teams, tech startups, or anyone integrating third-party services.
The free plan is genuinely useful for solo developers or small teams, but if you need more collaboration features, the paid plans can feel pricey for what you get. If your team doesn't write code or work with APIs directly, this tool isn't for you.
Postman needs a developer to set up and use, so we don't give it an owner rating. Here is how each factor looks for a small team that has a developer.
- SMB Fit
Built for teams with a developer; Free is $0 a month and Team is $19 per user a month billed yearly.postman.com (source, opens in a new tab)



