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DeepSeek builds high-performance, open-weights language models. Its Mixture-of-Experts architecture activates only a fraction of the model per query, making it cost-effective. Open-weights let you self-host for full data control.
DeepSeek's models are large language models capable of writing, coding, summarizing, and answering questions. They use a Mixture-of-Experts design that runs efficiently, meaning you get strong AI performance without needing as much computing power as traditional models.
DeepSeek is best for small business owners who have a developer on staff and want a cheap, powerful AI model they can fully control and host themselves. The big win is that the models are open-weights and free to download, so you're not locked into a subscription — but setting it up requires real technical skill that most small teams don't have. If you just need an AI assistant to use right now, a simpler tool like ChatGPT will get you there faster.