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Better ProposalsClose Deals & Manage Relationships

STOA rating

6.5 / 10

Openness

OPENNESS 5/10API 2/3 · Export 0/3 · Contract 2/2 · Integrations 1/2

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API

API and Zapier access is included starting on the Premium plan, not on the entry-level Starter plan. betterproposals.io, checked 28 Sept 2026 (opens in a new tab)

Contract

You can cancel a subscription at any time from account billing settings, and no further charges are made after cancellation. help.betterproposals.io, checked 28 Sept 2026 (opens in a new tab)

Connections

Zapier lists a Better Proposals integration with triggers for new, opened, and paid proposals. zapier.com, checked 28 Sept 2026 (opens in a new tab)

What it does

Better Proposals helps you create, send, and track professional business proposals in minutes. Instead of emailing PDF attachments, you send clients a web link to an interactive proposal where they can read, sign, and pay — all in one place. It is built for freelancers, agencies, and small businesses who want to close deals faster without spending hours on formatting. The platform offers a large library of templates, a content library for reusing sections, interactive pricing tables, and real-time tracking that shows when clients open, read, and forward your proposals. Built-in payment collection through Stripe, PayPal, and GoCardless means you get paid right when the deal closes. Better Proposals starts at $13/user/month (annual) or $19/user/month (monthly), with a 14-day free trial.

Strengths

Real-time tracking shows exactly when clients open and read your proposal
Built-in e-signatures and payment collection through Stripe, PayPal, and GoCardless
200+ professional templates save hours of formatting work
Content library lets you reuse your best sections across proposals

Weaknesses

No free plan — only a 14-day trial before you pay
Single-purpose tool that may overlap with CRMs like HubSpot that offer proposal features
Per-user pricing adds up quickly if your whole team needs access

Key features

Create professional proposals using 200+ customizable templates
Send clients a web link instead of a PDF so they can read, sign, and pay in one place
Track when clients open, read, and forward your proposals in real time
Collect payments instantly at signing through Stripe, PayPal, or GoCardless
Reuse your best content with a built-in library of saved sections and pricing tables

STOA verdict

If you send proposals regularly and lose deals because clients ghost you or the process feels clunky, Better Proposals is worth the $13/month per user. You get clean, trackable proposals with built-in signing and payment collection — which is a real time-saver. The downside is that it's a single-purpose tool, so if you only send a handful of proposals a year, it's hard to justify the cost.